
Chairman, Managing Director
An alumni of Delhi School of Economics and JNU, Uday Sahay has worked in advertising and communication for over a decade now.
A voluntarily retired officer of the Indian Police Service from Union Territory cadre, he headed the Directorate of Information and Publicity of Delhi Government and the communication vertical of the Commonwealth Games, 2010 Delhi before founding SAUV Communications Private Limited. A five-year stint in Prasar Bharati converted a baton wielding police officer to a pen holding communicator. So he preferred to become one today - with 3 books now tucked to his sleeves, including one of the best sellers of the year Making News published by Oxford University Press.
A man in search of his North Star in life, he loves to explore the immense possibilities that a life can offer. He is known for his ability to see the big picture and perseverance to value each step. A born dreamer, his inspiration comes from Dostoyevsky who always precipitated crisis to reinvent himself.